Services & Technologies
Web Integrations
Empowering 200+ franchise owners
with one powerful platform.
Client / Company
Home Instead
Project Overview
Healthcare
Home Instead needed a centralised platform capable of serving 200+ franchise locations while balancing local autonomy, central oversight, and brand consistency.
Results & Project Highlights
Key project details, delivery scope, and measurable highlights.
Franchise sites built
Head office administration
Brand standards maintained
Project Snapshot
Platform Type
Franchise website and admin platform
Delivery Focus
Local autonomy with central governance
Primary Stack
Custom multi-site web platform
Outcome
Faster rollout with stronger brand consistency
Case Study Breakdown
Challenge, solution, and delivery scope.
The Challenge
One platform to serve 200+ independent franchise owners.
Home Instead, the UK's largest senior care provider, tasked us with building a centralised web and integrations platform to improve the digital presence of the organisation across 200+ franchise locations.
The platform needed to give individual franchise owners real autonomy while maintaining consistent brand standards and clear central oversight for the head office team.
The Solution
A bespoke franchise website builder at scale.
Working closely with a wide range of leaders and stakeholders, we built a bespoke website builder platform that balanced the needs of the brand with the autonomy required by franchise owners.
The end result was a cost-effective and scalable platform that makes launching new franchise sites straightforward while ensuring every site upholds Home Instead’s quality standards.
Implementation & Delivery
Implementation shaped around the project goals.
Delivery is broken into clear capabilities so the scope, technologies, and implementation approach are easy to understand.
Bespoke Franchise Website Builder
Intuitive Registration & Onboarding
Custom Assessment Process & Reporting
Multi-Layered Access for All Stakeholders
3rd Party Data Enrichment Integrations
Email & Marketing Automations
Personalised Web Portals
Centralised Head Office Dashboard
Brand Consistency Controls
Scalable Multi-Site Architecture
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